Tuesday, April 29, 2014

Video Marketing Strategy: Reasons Why Transcribing your Videos is Important




Clipz.io Video Marketing Platform Review

Headline

New Powerful Video Marketing Platform Helps Convert more Viewers into Customers during Viewer Engagement

Welcome to the next evolution of video marketing. With Clipz Smart Video Technology, you can now turn YOUR videos into powerful interactive smart videos.

Clipz provides LIVE call to action buttons right in your videos to generate more leads and increase impulse buy sales wherever your video is displayed online. This helps to convert more viewers into customers during viewer engagement. It means making videos smarter.

Imagine capturing emails, scheduling a consultation or webinar, having prospects call you or selling “impulse buy” products while viewers are engaged watching your videos. Clipz integrates the calls to action and they work where ever videos can be displayed.



1. Ease of Understanding: Everyone speaks differently, at different speeds, with different accents. Because of these apparently trivial things, your message might get lost. Because of the sidetracking sounds in the background, transcribing is useful for individuals who might have problem understanding the accent or could have missed out on a point.

Occasionally, the words we hear may vary from the real words. When we get the possibility to look at the actual lyrics of a song, an easy example is our surprise. The lyric 'simply a whim' could wind up seeming similar to 'simply the wind'. Some speeches can be a bit overbearing when the speaker generously uses words like 'uh' and 'um'. This inconvenience becomes somewhat tolerable when the viewer starts focusing on words appearing in the subtitles/captions when you transcribe your videos

2. Search Engines: If you are one of those individuals that want their content to rank much better on video platforms like YouTube, transcription is an excellent tool to get you there. From an SEO point of view, your content can get hits through searches based upon words made use of in the video. We have all searched using partial lyrics of a song or a partial quote from a speech.

3. Availability: You likewise offer accessibility to people who have hearing impairments. This could seem like a small market for a video pertaining to a service or a product, but it's good to contribute to society and not limit your content. Transcribing also does not restrict itself to spoken words. Sounds can also be transcribed for the hearing impaired.

4. Global Reach: Once it is transcribed, translators can take up the task to translate the content in their language. By transcribing your video yourself, you will reduce the burden from the shoulders of translators to transcribe your video. When you transcribe your videos, you eliminate the preliminary hurdle and in this way your content gets the chance to be equated into another language and become genuinely global.

5. Archival: Sometimes we require recalling or recollecting information. This recollection can be during court cases or referring to materials. Currently there is no technology commonly available that can search using audio or video clips. Mostly tags are used to mark the content of a video and sometimes these tags are not very descriptive. If a video is transcribed it can be searched based on the words in its transcription.

6. Stand apart from the crowd: There are numerous videos out there that have no transcription and not doing transcription could decrease the amount of effort required for the content. But by having videos transcribed, your end product, strongly suggests that you are serious about your content's message and you care about your audience. By transcribing videos, you take the extra step, you run the extra mile and you stand out from the crowd.



What Makes Clipz Unique

What makes Clipz unique is that your videos can be distributed to sites other than your website and the live call to action buttons work! They are integrated with major lead capture and transaction processing services that you currently use. The prospect’s information, once captured by your Clipz video, is automatically passed to your lead capture and transaction processing accounts.

Why Clipz?

Traditional video marketing is broken. It’s using an age old TV advertising model to try to get people to buy. Online video uses the same model that was developed 73 years ago. And the conversions are just terrible because viewers have to leave the video while they're engaged in order to take action. Clipz eliminates barriers, and creates higher levels of engagement between a business and its clients.

It’s just going to change the way things are. Clipz is a new paradigm and it’s going to take the Internet by storm.



The Clipz Platform

Clipz is a cloud-based online service that integrates with major service providers as opposed to just linking out to web pages. It also has a built-in social media marketing engine.
Clipz converts the source video into the major formats necessary for playback on computer and mobile devices.

HD videos can now be used as independent landing pages because Clipz offers HLS Adaptive Streaming and 4k video formatting which is the next step in the advancement of ultra high definition (UHD).


Powerful Analytic Tools- User Engagement and Heatmaps

Clipz also provides powerful analytic tools including a heat map.Your videos display a heatmap that shows precisely which portions viewers watched, skipped, watched over, stopped viewing, as well as indicates your best performing video content. The color darkens to display most viewed parts of the video.

ClipzOpen API Integration

Clipz offers a full API to our Integration Partners. Our API Includes ALL the functionality of the Clipz Platform and can be seamlessly integrated.

Conclusion

Clipzis the next generation video marketing platform that is designed to increase leads and impulse buy sales during viewer engagement. Check out the sales video which plays full screen and contains the calls to actions that allows the video to be interactive.







Friday, March 28, 2014

Online Videos Marketing: Why Online Video is the Future of Content Marketing


Clipz.io Video Marketing Platform Review
Headline
New Powerful Video Marketing Platform Helps Convert more Viewers into Customers during Viewer Engagement

Welcome to the next evolution of video marketing. With Clipz Smart Video Technology, you can now turn YOUR videos into powerful interactive smart videos.

Clipz provides LIVE call to action buttons right in your videos to generate more leads and increase impulse buy sales wherever your video is displayed online. This helps to convert more viewers into customers during viewer engagement. It means making videos smarter.

Imagine capturing emails, scheduling a consultation or webinar, having prospects call you or selling “impulse buy” products while viewers are engaged watching your videos. Clipz 
integrates the calls to action and they work where ever videos can be displayed.


Why Online Video is the Future of Content Marketing

Imagine yourself set in a future world 5 years from now. How do you think you will be able to get your daily dose of news, articles, and snippets? Do you think you will be getting them in a written format like this article or would you think we will be just watching it? As online video and online video marketing takes on an unprecedented rise in popularity, we might just as well expect to watch everything relevant online someday.

According to Cisco, we will see a 69% share of all consumer internet traffic to be all going to video sources by the year 2017. This means more than a third of all the traffic online will be directed to online videos.

We don’t really have to show the figures anymore because we can clearly see the real-world effect of the rise of online video. Just take Youtube for example, the video sharing mogul receives more than 1 billion unique views on a monthly basis. Nielsen also claims that over 64% of marketers nowadays are already including videos as part of their strategies and they also believe that video will be dominant as a form of marketing strategy in the future.

With online videos quickly becoming part of the everyday, ordinary Internet user’s diet. Small businesses and brands that fail to include online video marketing as part of their strategy quickly realize they made a very big mistake. Will online video marketing be possible for small businesses? Of course, you don’t have to spend thousands of dollars to start and you only need a creative mind to sketch up a piece.

So what does this mean to us? Well, this means we should take a good look at how we can take advantage of this. One way would be to strengthen your online video marketing campaigns. Next is, if ever you still have no online video presence, is to start sketching up a few ideas for you videos. It will always be a fun thing to do especially if you are not too “serious” with your videos. Lastly, always think that online video marketing is fun albeit the nature of your business. You can always make it interesting and fun if you want it to.



What Makes Clipz Unique

What makes Clipz unique is that your videos can be distributed to sites other than your website and the live call to action buttons work! They are integrated with major lead capture and transaction processing services that you currently use. The prospect’s information, once captured by your Clipz video, is automatically passed to your lead capture and transaction processing accounts.

Why Clipz?

Traditional video marketing is broken. It’s using an age old TV advertising model to try to get people to buy. Online video uses the same model that was developed 73 years ago. And the conversions are just terrible because viewers have to leave the video while they're engaged in order to take action. Clipz eliminates barriers, and creates higher levels of engagement between a business and its clients.
It’s just going to change the way things are. Clipz is a new paradigm and it’s going to take the Internet by storm.

The Clipz Platform
Clipz is a cloud-based online service that integrates with major service providers as opposed to just linking out to web pages. It also has a built-in social media marketing engine.
Clipz converts the source video into the major formats necessary for playback on computer and mobile devices.

HD videos can now be used as independent landing pages because Clipz offers HLS Adaptive Streaming and 4k video formatting which is the next step in the advancement of ultra-high definition (UHD).



More about Clipz.io Here


Tuesday, March 18, 2014

The Importance of a Video Marketing Production Company


Clipz.io Video Marketing Platform Review
Headline
New Powerful Video Marketing Platform Helps Convert more Viewers into Customers during Viewer Engagement

Welcome to the next evolution of video marketing. With Clipz Smart Video Technology, you can now turn YOUR videos into powerful interactive smart videos.

Clipz provides LIVE call to action buttons right in your videos to generate more leads and increase impulse buy sales wherever your video is displayed online. This helps to convert more viewers into customers during viewer engagement. It means making videos smarter.

Imagine capturing emails, scheduling a consultation or webinar, having prospects call you or selling “impulse buy” products while viewers are engaged watching your videos. Clipz integrates the calls to action and they work where ever videos can be displayed.


The Importance of a Video Marketing Production Company

If you have your own business or are selling something online then you might have encountered and even considered video marketing production as a form of advertising. It is a great means to show people what your company can offer. With the Internet and social media sites, videos are seen around every corner. Your company can digitally market by yourself individual site or throughout the internet or on websites that would draw in people to your company.

In order for a video to be successful you should ensure it is high quality and put together to the best capability possible. Most people use an expert company to produce their videos.
What precisely are the advantages of using a video marketing production company?

For beginners people are tired with checking out advertisements and texts. Videos are clear, concise and clean. The very best part about a video production company is the expert quality. When it comes to video cameras and lighting, these business have the most current devices. They likewise have leading notch editing software better then iMovie and Windows Movie-Maker. The much better quality your video is the more viewers are going to take your company seriously. The reverse time of a video is typically not that long. Obviously, it does depend upon the length and complexity of the video but production businesses are professional and this is their specialty. For that reason, videos do not take that long to produce.

If you have an idea of what you desire, it is much better. A video production company can take your concept and make it a reality but you want to make sure they have a complete understanding of exactly what you are looking for. After all, this video is representing your company/product.

Why video production over a magazine article?
It is completely OKAY to invest in both nevertheless publication area can be really expensive and you have to wish it falls into the right hands of someone interested in your company. Video on the other hand is a more affordable choice, for the most part, and it reaches a more comprehensive audience. Because it will be provided on the Internet, people can see your video from all over the world. Your viewer variety will be much broader.

Be sure to pick a company with a lot of experience in creating videos and by this I am implying that they should not just have camera and editing abilities but graphic and animation experience. Due to the fact that video marketing is ending up being a growing number of popular so are the tools for developing online videos. Think outside the box for your video. You can definitely use animation or intricate graphics.
General video production companies can assist you accomplish your total goals. Best of luck as you possibly pursue this undertaking.



What Makes Clipz Unique
What makes Clipz unique is that your videos can be distributed to sites other than your website and the live call to action buttons work! They are integrated with major lead capture and transaction processing services that you currently use. The prospect’s information, once captured by your Clipz video, is automatically passed to your lead capture and transaction processing accounts.

Why Clipz?
Traditional video marketing is broken. It’s using an age old TV advertising model to try to get people to buy. Online video uses the same model that was developed 73 years ago. And the conversions are just terrible because viewers have to leave the video while they're engaged in order to take action. Clipz eliminates barriers, and creates higher levels of engagement between a business and its clients.

It’s just going to change the way things are. Clipz is a new paradigm and it’s going to take the Internet by storm.

The Clipz Platform
Clipz is a cloud-based online service that integrates with major service providers as opposed to just linking out to web pages. It also has a built-in social media marketing engine.
Clipz converts the source video into the major formats necessary for playback on computer and mobile devices.

HD videos can now be used as independent landing pages because Clipz offers HLS Adaptive Streaming and 4k video formatting which is the next step in the advancement of ultra-high definition (UHD).




Wednesday, March 5, 2014

Marketing Video Services: How to Maximize your Efforts


Clipz.io Video Marketing Platform Review
Headline

New Powerful Video Marketing Platform Helps Convert more Viewers into Customers during Viewer Engagement

Welcome to the next evolution of video marketing. With Clipz Smart Video Technology, you can now turn YOUR videos into powerful interactive smart videos.

Clipz provides LIVE call to action buttons right in your videos to generate more leads and increase impulse buy sales wherever your video is displayed online. This helps to convert more viewers into customers during viewer engagement. It means making videos smarter.

Imagine capturing emails, scheduling a consultation or webinar, having prospects call you or selling “impulse buy” products while viewers are engaged watching your videos. Clipz integrates the calls to action and they work where ever videos can be displayed.


How to Maximize Video Services for your Marketing Efforts

With the web available for practically everyone, advertising and social media have actually ended up being a household foundation. Not just do you see more ads on the internet than the TELEVISION on a lot of days, you are most likely to click on an advertisement and find out more than you are to just enjoy an industrial and check out the service, item, or place. The charm of the net is that marketers can put an ad utilizing marketing video services and users can click on that precise ad and see what they want you to see. As an example, a TV commercial just permits you to see specific parts of a resort or hotel setting but when you click the net ad, you can see the evaluations, scenic images, as well as a list of facilities. This is more efficient than just a video and the very best online advertising services are using a mix of video, print, and social media marketing.

Commercials are Effective Advertising

Among the many factors TV shows and movies consist of so lots of commercials is that they do work. They are most likely to want the product when people are seeing a product being made use of or displayed with the words that joined the product. Whether it is a new automobile, a current electronic development, or even a cleaning item, when a consumer sees it on TV making use of the high tech video manufacturing service that lots of advertisers use, they will be drawn to desire the product. The very same holds true with the finest online marketing services; the advertiser will use brief videos, text, as well as testaments of exactly how their product and services is important to the consumer. This is how marketing video services mix the power of commercials with the nuances of Internet video.

Making a Video that Reaches the Masses

A video that will not make the point clearly and succinctly will not be reliable. In reality, it can make customers annoyed and they will click far from your page and search for something else. The video manufacturing service you make use of need to have some important research regarding exactly how long the video ought to be and exactly what to put in the video itself. The finest online advertising services will understand this info easily and can recommend you on your video, if it is currently made or can work with you on developing a new one. Sometimes it can take the eyes of an objective party to see and watch the video if it will be the very best use of your advertising dollars.

The Video Counts

Just because you have a video online, doesn't necessarily suggest it is being watched and directing people to your site. It can be sitting on the web and not attracting new clients. Without the very best marketing video services, your video can be just that, a video with no actual marketing value. Finding the right video editing service to produce the very best video and afterwards marketing it properly can work your brand name being to be recognized and your services can be described.



What Makes Clipz Unique

What makes Clipz unique is that your videos can be distributed to sites other than your website and the live call to action buttons work! They are integrated with major lead capture and transaction processing services that you currently use. The prospect’s information, once captured by your Clipz video, is automatically passed to your lead capture and transaction processing accounts.

Why Clipz?

Traditional video marketing is broken. It’s using an age old TV advertising model to try to get people to buy. Online video uses the same model that was developed 73 years ago. And the conversions are just terrible because viewers have to leave the video while they're engaged in order to take action. Clipz eliminates barriers, and creates higher levels of engagement between a business and its clients.
It’s just going to change the way things are. Clipz is a new paradigm and it’s going to take the Internet by storm.

The Clipz Platform

Clipz is a cloud-based online service that integrates with major service providers as opposed to just linking out to web pages. It also has a built-in social media marketing engine.
Clipz converts the source video into the major formats necessary for playback on computer and mobile devices.

HD videos can now be used as independent landing pages because Clipz offers HLS Adaptive Streaming and 4k video formatting which is the next step in the advancement of ultra-high definition (UHD).


Powerful Analytic Tools - User Engagement and Heatmaps

Clipz also provides powerful analytic tools including a heat map. Your videos display a heatmap that shows precisely which portions viewers watched, skipped, watched over, stopped viewing, as well as indicates your best performing video content. The color darkens to display most viewed parts of the video.

Clipz Open API Integration

Clipz offers a full API to our Integration Partners. Our API Includes ALL the functionality of the Clipz Platform and can be seamlessly integrated.



Conclusion

Clipz is the next generation video marketing platform that is designed to increase leads and impulse buy sales during viewer engagement. Check out the sales video which plays full screen and contains the calls to actions that allows the video to be interactive.